#pseweb – Web Wars: A New Hope

Posted on July 29, 2014March 12, 2016 by JP

This presentation was delivered on July 29, for the #pseweb conference in Toronto, Ontario. Here’s the description of the talk: Planning the governance, architecture and content of a website can sometimes feel like a sci-fi trilogy. With stakeholders, HiPPOs and your gut all giving you conflicting ideas, where do you take the first step? I’d Read more about #pseweb – Web Wars: A New Hope[…]

PSEWEB: Paying your way to the top – advertising on Facebook and Twitter

Posted on July 27, 2014 by JP

Here’s a presentation I delivered at the PSEWEB Conference in Toronto, Ontario on July 28th 2014. “You should think that you can get to the top of the social networks organically. This should be the “right” way to get ahead. Well, it isn’t exclusively the way to get there. Advertising on Facebook and Twitter, with Read more about PSEWEB: Paying your way to the top – advertising on Facebook and Twitter[…]